Scooter Braun rose to fame as the prominent manager of Justin Bieber, Ariana Grande and other superstars, and one of his clients has decided to pick sides after Taylor Swift spoke on the lucrative business deal involving the ownership of her six-album catalog broke.
After it was announced that Braun had agreed to acquire Scott Borchetta’s Big Machine Label Group; Swift wrote a passionate, barbed statement about the development shortly after the arrangement went public.
She listed off her multiple issues with Braun and referred to “the incessant, manipulative bullying” she was subject to by Braun’s clients — namely Kanye West, who “organized a revenge porn music video which strips [her] body naked,” (the video in question being the visual for his 2016 single, “Famous”), and Bieber, who made light of the tense dynamic between Swift and West on Instagram, which she referenced in her post.
Bieber responded to Swift’s comments with an explanation of his own — which began with an apology.
“First of all i would like to apologize for posting that hurtful instagram post, at the time i thought it was funny but looking back it was distasteful and insensitive,” he wrote in the caption of a throwback photo of the two pop stars. He took full responsibility for the post of him with Braun and West, and stressed that Braun “didnt have anything to do with it and it wasnt even a part of the conversation in all actuality he was the person who told me not to joke like that.”
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